Introduction

South Korea-based SOOP, a new live streaming platform, is set to launch its global beta on June 5, 2024. The platform promises intuitive features and exclusive content through partnerships with top esports personalities and game publishers.

 

Background

  • Team Expertise: SOOP is developed by the team behind Korea’s leading live streaming platform, AfreecaTV, leveraging nearly two decades of experience.
  • Target Audience: Specifically tailored for esports and gaming fans.

 

Key Partnerships

  1. Esports Personalities:

    • Faker (Lee Sang-hyeok): League of Legends 2023 World Champion, T1.
    • Byung-chul “BuZz” Yu: World-class VALORANT player from DRX.
    • Bae “Knee” Jae-Min: Three-time EVO Tekken champion, DRX.
    • Kim “EscA” In-jae: Former Overwatch champion.
    • ACAU AKA “Crocodile”: Popular gaming streamer.

  2. Thai Streamers:

    • EDWIN, SuperBusS, and FifaTargrean: Will live stream and upload original content exclusively on SOOP.

  3. Game Publishers and Organizers:

    • Riot Games: Exclusive production and operation of VALORANT Challengers Thailand 2024.
    • Broadcasting Rights: VALORANT Champions Tour in Thailand.

 

Exclusive Content and Features

  • Original Content:

    • AfreecaTV VALORANT League (AVL)
    • Global StarCraft II League (GSL)
    • AfreecaTV StarCraft League (ASL)
    • AfreecaTV Tekken League (ATL)
    • Union Mondiale de Billard (UMB)
    • Variety entertainment including casual gaming, music, and talk shows.

  • Innovative Features:

    • Multiple Channels per Account: Streamers can diversify content without growing new channels from scratch.
    • Virtual Avatar Creation: Integrated with leading 3D developer MASCOZ, enabling instant virtual streamer capabilities.
    • Real-time Live Stream Translation: To be launched by the end of June 2024, allowing streamers to expand their international reach.

 

Vision

Daniel Choi, General Manager of Global Business at SOOP:

“SOOP represents more than just a streaming platform; it embodies a cultural movement towards unrestricted expression and community empowerment. We are thrilled to introduce SOOP to the world and are committed to leveraging our wealth of experience to enrich the global streaming landscape.”

 

Availability

  • Launch Date: June 5, 2024 (June 4, 2024, for North American users).
  • Languages: English, Thai, and Chinese.
  • Platforms: Available on web for PC users, and via Android and Apple apps for mobile users.

 

Conclusion

SOOP aims to revolutionize the live streaming experience with its advanced features and exclusive content from top esports figures. As it prepares for its global launch, the platform is set to become a significant player in the streaming industry, offering enriched viewing experiences and innovative tools for streamers.